Using PLR Products To Create Wealth

By Christa Jarvis


Marketers, for many, many years have needed a lot of written material to inform and sell their potential customers. Private Label Rights items have been in use for almost as long as this is simply the writing of material to be used but by someone else. They have specific uses and those using PLR products, properly, are a step ahead of those spending the time to write their own articles or blog posts.

This written pieces might be articles, blog pots, advertising blurbs or an email follow up series. Many of them cannot write and others feel their time is more valuable than that. They would be wrong in this as informative pieces are absolutely necessary to the overall effort. They will, however, almost always find some private label rights material that can be used.

Private Label Rights material are already written and the authors offer them for you to use. The costs for each will depend on the purposes for which you want to put them. Many of them are offered for free if you will simply enter your email address into a capture form. This is a major way marketers gain names and emails for their lists.

Since the price of the piece depends on your rights, the least expensive material will be the ones that do not help you very much. These will usually be free and offered as a reward for entering your email address in their capture form. They use this to get you on their list and the rights you have are similar. You give it away to people who will place their email addresses on your list.

As you know, the value of any report is the live links that are contained within it. Those links will allow the reader to go to those websites that the author has interests in. They will be another website or blog that is monetized to the authors benefit. It might go straight to a sales page. This type of right does you no good except as a way of gaining that email address or helping the reader see you have information available that can make you more credible in their viewing.

The first level of rights above the free version gives you the ability to name yourself as the author. This helps in the credibility department, however, it does not allow you to edit the live links to your websites. You may be allowed to enter other links, as an added resource, however, all of the originals must stay where they are.

Still another set of rights will allow you to edit all of those links. This material will cost more because you are now depriving the author of some income. You may also be able to add other material and additional links for other related sources. All of this is helpful when you are trying to create a following and future income potentials.

The highest set of rights will allow you to completely rewrite, if needed, the entire piece. You can do what you want with it as well as sell rights to other people. This is called Master Resell Rights and many marketers work with this exclusively as there are many people who do not want to write their own material. There are enough of these people that, properly marketed, this can create the wealth you are looking for.




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